The 2014/15
Book Awards

Steve Krug’s classic on web usability, updated for the mobile era. Decades later, it remains the first book anyone who builds digital products should read.

Nir Eyal’s four-step model for building habit-forming products. The framework behind a generation of product design.

Advertising veteran Tom Doctoroff cuts through digital-era hype to argue that brand building still depends on timeless fundamentals, not the platform of the moment.

Joel Beckerman reveals how sound shapes what we buy, eat and feel, and why the smartest brands compose their sonic identity as carefully as their logo.

Simon Sinek explains why the best leaders put their people first, borrowing from the Marines to show how safety and trust create teams that pull together.

Jeff Sutherland, co-creator of the framework that transformed software, explains how Scrum helps any team do twice the work in half the time.

Intern Queen Lauren Berger delivers the career handbook every twentysomething needs: honest, tactical advice for getting hired and getting ahead.

Media coach Bill McGowan shares the principles he uses to prep executives and celebrities for high-stakes moments, so you say exactly what you mean when it matters most.

From the Exploratorium, Karen Wilkinson and Mike Petrich celebrate learning by making: a beautiful invitation to think with your hands.

David Feldman and Lee Daniel Kravetz study people who did not just recover from trauma but transformed because of it, upending much of what we assume about resilience.